The challenge was to find a way to differentiate the three products with a surprising effect for each new edition.
The Japanese pattern
While the packaging remains the same, each whisky has a specific Japanese pattern that customises its appearance.
The tasting box
The box features a different cover for each product, to create differentiation. The pattern can be seen via the window on the facing.
The tasting set
Design of a wooden serving board that fits seamlessly into the box door, with a rounded end to make it easier to hold.