LA VILLA ANGELI – CORSICAN LIQUEUR
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PACKAGING DESIGN
This estate established on Antiparti soil was founded by Albert Mizael in the 1960s. His children including Guy Mizael took the reins in 2000. Together they have completely restructured the vineyard and brought fresh momentum and ambition to this family-run estate.
The agency was hired to design the visual identity of La Villa Angeli wines used in 5 liqueurs in miniature format as well as 3 boxes offering a range of presentation techniques to showcase the style of these iconic liqueurs with packaging to match.
A way to promote Corsican liqueurs in an original and premium way, far removed from the old clichés.
Three-liqueur gift box (Clementine, Myrtle, Lemon). A fun and practical gift box that tourists can easily take back home with them for a souvenir of the “isle of beauty”.
Four-liqueur gift box (Clementine, Myrtle, Lemon and Citron) Designed with merchants in mind, this premium gift box can be presented in a number of ways depending on how it is folded. Unfolded to its fullest extent, all four liqueurs are on proud display. In its multiple configurations, the box can also be presented in rectangular, triangular or rhombus form.
Five-liqueur gift box (Clementine, Myrtle, Lemon, Citron and Eau de vie) With B2B in mind, the agency gave this box a dual purpose. Thanks to the lid design, the box can be turned into a display to perfectly showcase all five bottles.
Assignements :
Adapt the existing brand identity to the miniature format
Packaging design